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john frieda pallet merchandisers

One of the most interesting and rewarding projects we have
worked on, the Beak Bites commercial was conceived early
in the branding process for the the Beak Bites product line.
Envisioned from the start to be the centerpiece of the product
launch we engaged the talent of top illustrators and animators
to work with our design team to see this project realized.

Paragon created the brand, and designed the packaging,
merchandisers and all supporting advertising for the
Beak Bites line including the production of the television
commercial which aired nationally to kick start the launch
of the Beak Bites brand.

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